To tackle the naming task, our team has mixed the word “AI” (Artificial Intelligence) and “wisely” and come up with the name Waisely. It is an AI based information processing tool that helps work with information more wisely. Our team of designers and illustrators have produced the logo, icon pack, and a number of other graphic elements for Waisely, focusing on the bright and innovative corporate identity of the company. To match their character, we have used a vibrant color palette and given the branding a modernistic and fun look.