Toon Armeni Branding Design

Toon Armeni is an ethnic-style guest house and restaurant located in Dilijan, featuring Armenian national elements and traditional cuisine. By the way, it was a house years ago, Armen’s house, which has now been expanded. Hence the history of the name.

Our task was to create a design that captures the essence of the brand and evokes a sense of comfort and warmth. The logo incorporates ethnic elements and was meticulously hand-drawn, reflecting the concept of an Armenian home and family. It showcases a depiction of the sun, symbolizing warmth and light, while the writing “Toon Armeni” completes the design.

We opted a combination of dark orange and ocher shades, complemented by lighter tones. This color palette conveys the warmth of our Armenian tuff, carpets, the sun and the overall ambiance of this guest house.