Why create a simple logo?

By August 10, 2021 August 16th, 2021 Logos
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A good logo is one of the guarantees for brand promotion, so in order to create a successful logo, you need to master a number of nuances that will help you when creating a logo. One of the first guarantees of the resulting logo is simplicity. Why is this important and why do you need a simple logo?

Aesthetic appeal

The logo should be visually “presentable” and attractive. This can be easily achieved by creating a simple logo. Logos of this type are usually the most attractive because of their minimalism.


One of the advantages of a simple logo is its recognizability at first sight. The subconscious mind should recognize the logo faster than the conscious mind.
In short, the simpler the faster, the faster the better.

Easy to remember

In fact, simple logos are easier to remember. The logo should immediately be associated with a product or brand. Of course, this is not as easy as it might seem, since the number and quality of logos is increasing day by day, and only a few are able to remember them.