My Finance Month 2020 Banking Program Brand Identity Design

My Finance Month (MFM) is a program that is annually initiated by the Central Bank of Armenia. Its main purpose is to inform and educate people about effectively managing their personal finances as it is instrumental for improving living standards. By organizing different types of activities and events across the country, the program aims to provide knowledge about financial tools for various layers of society. Interactive seminars and games touch upon debt and loan management, fraud avoidance, practical saving tips, etc. The design and colors used by our team convey positive and friendly vibes by making the program idea and content more convenient and simple for the participants.